What are my competitors doing, and what should I do first?
Customers compare you with the businesses nearby. You don't have time to track what those businesses do.
Do it yourself
Search like a customer
Search your service and town on Google and Maps. Note the top three names.
Read their reviews
Note what customers praise and what they complain about. Those are gaps you can fill.
Look at their ads
Check which ads they run now, and what each one offers.
Pick one move
Choose the gap that matters most to customers, and fix it this month.
Tools people use
- Meta Ad LibraryA searchable database of active ads across Facebook, Instagram and Meta's other apps.
- Google AlertsWatches the web for new content on a name or topic you choose.
- SemrushSearch and competitor research. A free plan, then paid plans from $139 a month.
Or have it run for you
The Block checks your competitors for you and turns what it finds into ranked next steps.
One readable report
Positioning, competitors, website signals and market context come together in one report.
Ranked by what matters
Opportunities are ranked, so you can see what to do first.
Then it gets done
Pick a finding and it becomes work. Nothing goes out without your yes.
Questions
How do I find out what my competitors are doing, and what should I do about it first?
Search the way your customers do and list the top three names. Compare their offer, reviews and ads with yours, then fix the biggest gap first.
How often should I check my competitors?
A quick check each quarter suits most small businesses. Look again when a new name starts showing up.
Should I copy what they do?
No. Look for what their customers wish they did better, and lead with that.
Sources
Public pages read on October 14, 2026. Prices and features change; check each site before you choose.
Want it run for you?
Pick a time for a short call. Bring the chore that eats your week.