Who can watch my reviews and comments and draft replies?

Reviews and comments land on Google, Facebook and Instagram at once. During a campaign or a bad week, you can't keep up.

The short answer

Get every notification in one place, check once or twice a day, and keep a short guide for how you reply to praise, complaints and questions.

Turn on notifications
In your Google Business Profile and Meta Business Suite, for reviews, comments and messages.
Write a reply guide
Three short examples: thanks, a complaint taken offline, and a common question.
Check on a schedule
Once or twice a day, more often during a campaign.
Take complaints offline
Reply once in public, then move the details to a call or message.

Birdeye Every rating and review from every site, in one place.
Podium Leads and reviews in one shared team inbox.
Sprout Social One inbox for comments, messages and mentions across social profiles.
Hootsuite Plan, schedule and publish posts across social networks.

Runway watches your Google reviews and asks before any reply goes out. Facebook and Instagram comments are not connected yet.

New reviews from your Google Business Profile arrive as questions.

Each has a reply drafted from how you already talk to customers.

Change a line or skip it. Nothing is posted without your yes.

Get every notification in one place, check once or twice a day, and keep a short guide for how you reply to praise, complaints and questions.

Replying to most reviews, good and bad, shows people you're listening. Keep complaint replies short and move details offline.

Yes. With Runway each reply waits for your yes, so nothing goes out in your name unread.

Public pages read on October 14, 2026. Prices and features change; check each site before you choose.

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