What’s the difference between Local and National SEO?

If a business provides services nationwide it may try to rank for just the keyword. If it’s a local business, it would try to rank for the keyword + the geography. So, for e.g., a national chain of plumbing supplies provider would want to rank for ‘plumbing supplies’, while a local store that serves just Washington DC would want to rank for ‘plumbing supplies DC’. Local SEO is intended to get customers who live in the area to support that local business.

Can anyone guarantee first page rankings?

No one can guarantee exactly where they will rank, but someone’s business is taking up the first page search engine real estate. By doing the right SEO work, at the correct pace, and in the proper manner, clients should expect great results.

Should businesses do SEO if they already rank?

Absolutely! SEO is dynamic. Search rankings and results shift and change. What works today, may not tomorrow. Google is constantly updating and refining its algorithms. Also, as competition increases it’s important to stay on top of SEO so your website continues to be relevant. Good business websites are doing SEO constantly to maintain and continue improving their rankings. You may rank for your core terms, but it’s important to rank for secondary and tertiary terms as well.

What is on-page vs off-page SEO?

Any work that’s done on the actual site such as, titles, tags, descriptions, content, website structure, etc., is known as On-Page. Any work not done directly on the website, such as blog writing, link building, social sharing, bookmarking, various content and more is known as Off-Page.

How does SEO improve my business?

SEO is tangible work being done to the website that strengthens its foundation and makes it more appealing to Search Engines. As a result, the website ranks higher and is more visible to prospective clients on Search Engines such as Google and Bing.

Local SEO Pro | The Block

What is Local SEO?

Ideal for businesses that want to establish local online visibility for the geography where their business is located.

Includes:

All-in-one dashboard

1 keyword topic and 1 target location (Location of Business)

Up to 7 trackable keywords

1 website content writing or guest blogging (with social sharing)

GEO backlinks every month

On-page optimization

Website audit and fixing SEO issues

Google My Business advanced optimization as required

Website lead tracking

SEO KPI dashboard and metrics

Website uptime monitoring and reporting

Weekly website SEO health check via crawler audit

Weekly SEO status reports

Monthly SEO performance reporting

All-in-one reporting dashboard: Track your campaign progress with the ability to setup your own branded dashboard to access and view the campaign performance.

Pricing: We leverage our high volume of work and proficiency with programming and technology, which allows us to pass on the benefits to our clients.

Convenience: Being a global company, we work in multiple time zones and can provide sales and top-level service support.

Experience and Team Strength: We’ve been at this for 15 years and have seen it all, the various Google updates, changes in SEO, and have successfully navigated for our clients. With a team of over 350 professionals, we are one of the largest Search Marketing companies in the world.

KPI’s: Keyword tracking for both Desktop and Mobile rankings, Google Maps, Google Analytics integration as well as Google My Business integration. Set and track goals in Google. Call tracking and Lead Form set up and tracking. Live Chat implementation, notification, results tracking and audit reports.

What’s the difference between Local and National SEO?
If a business provides services nationwide it may try to rank for just the keyword. If it’s a local business, it would try to rank for the keyword + the geography. So, for e.g., a national chain of plumbing supplies provider would want to rank for ‘plumbing supplies’, while a local store that serves just Washington DC would want to rank for ‘plumbing supplies DC’. Local SEO is intended to get customers who live in the area to support that local business.
Can anyone guarantee first page rankings?
No one can guarantee exactly where they will rank, but someone’s business is taking up the first page search engine real estate. By doing the right SEO work, at the correct pace, and in the proper manner, clients should expect great results.
Should businesses do SEO if they already rank?
Absolutely! SEO is dynamic. Search rankings and results shift and change. What works today, may not tomorrow. Google is constantly updating and refining its algorithms. Also, as competition increases it’s important to stay on top of SEO so your website continues to be relevant. Good business websites are doing SEO constantly to maintain and continue improving their rankings. You may rank for your core terms, but it’s important to rank for secondary and tertiary terms as well.
What is on-page vs off-page SEO?
Any work that’s done on the actual site such as, titles, tags, descriptions, content, website structure, etc., is known as On-Page. Any work not done directly on the website, such as blog writing, link building, social sharing, bookmarking, various content and more is known as Off-Page.
How does SEO improve my business?
SEO is tangible work being done to the website that strengthens its foundation and makes it more appealing to Search Engines. As a result, the website ranks higher and is more visible to prospective clients on Search Engines such as Google and Bing.